The golfscape Apple TV app

Today, we launched our first golfscape app on the Apple TV, bringing our exciting technology and service to the living room. Why are we super excited? The golfscape Apple TV app provides you with an incredibly immersive experience to discover golf in the world’s most sought-after destinations. Inspire your next trip with amazing courses in over 55 countries, and high-resolution features at top worldwide golf properties.

The golfscape app offers two unique experiences:
• Featured Destinations – explore a curated selection of the finest courses
• Worldwide Slideshow – sit back and enjoy views from around the globe

Stay tuned for more updates!

So, you think you know your golfing?

Since the game of golf was first dreamt up by the lonely, bored farmers of Scotland (or so we imagine), the game has built up an impressive repertoire of facts and statistics. With the vision of golf changing globally, the faces of the sport have to transcend the stigma that was previously attached in the days of our grandfathers. With masters of style emerging in the sport, such as Ryo Ishikawa, a new kind of golf culture has begun to emerge. The kind of golf culture that sees forecasting in publications like GQ and leading from the rise of upcoming stylish golfers such as Kyle Stanley and Luke Donald.

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Other Than Golf: Dubai Edition

The landscape of Dubai has changed drastically over the past five years. This has completely transformed the experience of a trip to Dubai, as it is now something very different to what it used to be. Too often dubbed a ‘melting pot’ for many different cultures, the term fails the true environment of Dubai, which shouldn’t just be known as a mixture of other places, but a world of its own.

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Modern Golfer Travel Essentials

The ardent golfer would play Mount Everest if somebody put a flagstick on top of it. – Pete Dye, Golf Architect

But whatever lies next to conquer as your golf version of “Everest,” the most essential quality after adaptability is a high level of preparedness. That’s why we have curated a collection of the must-have travel accessories that will help you make the most of your next destination golf experience.

Make Sure Your Clubs Get There Safely          Play Global and Track Every Shot

modern-golfer-bagmodern-golfer-phone-watch

Playing a new course that you want to track shots on and save forever? The Arccos Golf Tracking System (R) will make the most of your experience using the swing you have. It does so with an army of 14 sensors that attach to each of your clubs and talk to the companion app while you play. Using GPS info from your phone, it knows how far you’re hitting each club, as well as how far you are from the green, and can use that to make in-round club recommendations (right on your wrist if you’re wearing an Apple Watch).

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IMG and golfscape.com Enter Partnership to Provide Online Bookings for Golf Travel Sales

The golf travel industry capped its third consecutive year (2012-2014) of double digit sales growth fueled by a revitalized US economy and growing Asian middle class. IMG sees great potential to bolster their golf course management offering through it’s PRESTIGE portfolio across EMEA and Asia Pacific by partnering with best-in-class product innovators like golfscape to collectively capitalize on the growing demand for destination golf worldwide.

The new Prestige web portal will be built on top of golfscape’s native, self-service inventory distribution platform. Teaming up with golfscape.com will provide the network with a connected infrastructure and sales channel to process online bookings – a service unavailable at most worldwide courses.

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Success Story: Nirwana Bali Golf Club

After servicing golf booking requests by email, phone and tour operators for many years, the team at Nirwana Bali Golf Club led by Director of Golf Steven Morgan, now offers customers visiting their website a seamless web experience to complete an online reservation in seconds powered by the golfscape booking widget.

The widget is not dependent on our existing golf course technology, and we were able to go live processing instant bookings on the Nirwana Bali Golf Club website in a matter of hours. To have something so flexible and easy to set-up with minimal IT support is fantastic.
– Steven Morgan, Director of Golf, Nirwana Bali Golf Club

The newly launched product feature is dramatically improving Nirwana Bali Golf Club’s web traffic conversion rates, helping the golf operations department better manage efficiencies with staffing to instantly confirm reservations with customers. Launched in early May, the widget technology is currently operating at 60 golf bookings per month run rate on Nirwana Bali Golf Club’s website.

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INFOGRAPHIC: Golf Industry Landscape

Ever thought about the golf industry, in terms of market size, and which companies, organizations and brands make up the industry? Well to answer the first part, the market size is over $70 Billion annually. The latter we thought was best answered with an infographic seen below. Which brand do you think stands out above the rest?

5 Reasons Why Technology Is Reshaping the Golf Industry

We all know how conservative and stuffy the golf industry can be at times, and many would argue that technology and the digital revolution has put golf on the back foot, struggling to play catch up.

Other industries have seen the transformation happening and quickly joined the movement as a way to grow their respective businesses and position themselves for the future. With a saturated market, higher competition, greater barriers to entry and new ways to be discovered, it makes a digital presence a must rather than an option for any business. However an unwillingness to embrace the future coupled with changing market forces, has put the golf industry in a tough spot. Rounds are down; club membership is less attractive of an option giving way to the “transient” golfer that is destination focused, mobile and on-the-go. Most golf course operators ask: where are these new customers online? How do they need to be engaged differently than a local audience? Do I have the tools and the budget in order to connect with them?

This is why companies like golfscape have arrived to solve these issues that the golf courses are plagued with. Creating a bridge between golf courses and online channels, using online advertising models to attract users in their searches, will ultimately drive incremental new business to golf courses.

Taking golf into a new dimension of mobility and online booking, golfscapehelps golf courses in a simple and effortless manner. By using a extranet system, golf course operators can create an editorial page in minutes where they can replicate all the content displayed on their own websites, and in seconds if they wish, opt-in to the xPro Sales Channel to load various rate cards and display bookable inventory to the user in real-time to confirm instantly.

The 5 reasons why technology is reshaping the golf industry:

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Gary Stal wins the 10th Abu Dhabi HSBC Golf Championship

The tenth anniversary of the Abu Dhabi Golf Championship has come to an end. With an amazing final round between Gary Stal, Rory McIlroy, and Martin Keymer.

Now is your turn to play at the Abu Dhabi Golf Club to repeat the achievement made by Gary Stal. Don’t miss any of the golf courses in the United Arab Emirates before going home. Book now from our platform and get instant confirmations.

Dubai Golf: Book Now

– Dubai Creek Golf & Yacht Club

– Emirates Golf Club

#KeepGolfing

Abu Dhabi HSBC Golf Championship #ADGolfChamps

Everything is ready for the Abu Dhabi HSBC Golf Championship. Let the game begin!

Teeing off in 2006 and quickly becoming established as a favourite event for players and spectators alike, the Abu Dhabi HSBC Golf Championship is recognised as one of the biggest events on the European Tour, regularly attracting some of golf’s most famous names. Since its inception by TCA Abu Dhabi, it has been staged at the sublime Abu Dhabi Golf Club as part of the Tour’s Gulf Swing.

In 2011, as part of a five-year partnership with HSBC the event’s prize fund raised to US $2.7 million – an increase of US $500,000 – making it the richest purse of the Gulf Swing. The partnership ushered in a new era for the Championship and golf in Abu Dhabi, and TCA Abu Dhabi, together with HSBC, are committed to hosting the event’s most impressive playing field.

Over the years, the Championship has consistently attracted a world-class field of the game’s top international stars, and boasts a player field unmatched in the region and among the best on the European Tour!

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